How can its essential nature even be questioned? The idea that a business can get along without adequate communication and communicators to takes its message authoritatively to the world cannot be seen as anything but tantamount to recklessness surely? Or can it?
Communication
Rookie mistakes to avoid when building first WordPress.org website
Communicating with an audience, target market, partners, customers, stakeholders, etc. is crucial for any business. One of the most essential and credible ways to do that is through a website. Like social media, it informs people of what they can…
The value of communication in a crisis
It would appear that not a week goes by these days without some organisation finding itself flailing at the centre of a crisis. These past two were off the charts. The standoff in Russia was as unexpected as it was…
Effective communication saying nothing at all
Reading the room Are you good at “reading the room”? Is it even important for the solopreneur or leaders and owners of small businesses? And what exactly does it mean? Well, in a nutshell, it means understanding the subtle, non-verbal…
In defence of communication
I was flabbergasted one day, actually completely blown out of the water, dumbfounded and rendered completely speechless when the idea was bandied about that Corporate Communication as a discipline was not VITAL. Is Communication vital? As a Communication Science graduate,…